Dan used to say to me that we needed to motivate our teams to pull the rope.  

At first – I wasn’t sure what he was talking about.  

Why would they pull?

What rope?

But then ..

What’s the opposite of pulling a rope? 

Pushing it. 

Think about how successful you will be when you do that.  Yeh – pile of rope on the floor.

When / how / if people pull the rope is a product of two things:

a) Their motivation

b) Our inspiration

It’s impossible to inspire people who have no interest.  It’s also impossible to inspire people without a compelling mission / story / reason.

If we have both – amazing things can happen.  

And they will!